Search Marketing Intern (m/f/x)

What You Will do:

Wayfair believes everyone should live in a home they love. Through technology and innovation, Wayfair makes it possible for shoppers to quickly and easily find exactly what they want from a selection of millions of items across home furnishings, décor, home improvement, housewares and more. Committed to delighting its customers every step of the way, Wayfair is reinventing the way people shop for their homes - from product discovery to final delivery.

Are you looking for a dynamic atmosphere to complete your internship and to be able to make a difference from day one? As a Performance Marketing Intern, you will be responsible for managing our Text Ads Channel, overseeing a substantial amount of ad spend, and maximizing performance through data analysis and optimization.

Responsibilities:

• Set up, manage and optimize Paid Search campaigns on Google Ads and other platforms to drive maximum ROI
• Conduct keyword research, create ad copy and landing pages, and monitor campaign performance
• You will help to shape the strategy for your channel on the basis of analyses leveraging tons of internal data using a diverse set of tools (e.g. SQL (BigQuery), Python, Looker, DataStudio, GSheets) and techniques
• Stay up-to-date with industry trends and best practices to optimize campaign performance and efficiency
• You will get access to cutting edge GenAI tools like ChatGPT to boost your output and creativity!

What You Need:

• At least Bachelor degree, ideally in a quantitative field of study: math, sciences, economics, or business.
• Genuine Interest in digital/performance marketing with some hands-on knowledge (internships and / or own projects qualify).
• Intermediate Google Sheets skills for data analysis
• Ability to work independently and take initiative
• Exceptional attention to details, organized - you can work with large amounts of data, break it down appropriately and look for improvement opportunities
• Open mindset and strong can-do attitude and make things happen in a fast-paced environment
• Excellent communication skills in English and German (C1), both written and spoken
• Knowledge of SQL/GBQ and Python or a willingness to learn
• Experience with Google Ads or other PPC platforms is a big plus
• Experience with using GenAI tools would be an advantage

About Us

Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston or Berlin, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or genetic information.