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Senior Paid Marketing Specialist (m/f/d)
Ver: 172
Dia de atualização: 07-10-2024
Categoria: Marketing / PR
Indústria: Marketing Advertising Computer Software Internet
Posição: Associate
Tipo de empregos: Full-time
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Conteúdo do emprego
Global Savings Group is a tech-driven rewards company empowering millions of people to make better purchase decisions when they shop online.GSG values a culture of belonging, where you can join a talented team of 500 people from more than 50 countries in 10 office locations. With us, you will reach millions of customers worldwide, connecting them directly to the brands they love.
You will become a part of the agile, fast-growing team of experts, including tech enthusiasts, online marketers, key account managers, and editors. You will have the opportunity to work on projects with an international footprint where we value your input and allow you to become a driver of change.
What We Offer...
- Visa support
- A culture that cherishes your individual and professional development
- An open-minded team that embraces new ideas, perspectives, and methodologies
- Flexible working hours with the possibility of remote working
- Cloud-based company
- Dog-friendly office
- Beer Fridays and local and international get-togethers - right after Work from Home policy is over.
We are currently looking for a Senior Paid Marketing Specialist to join our GSG Performance Marketing Team in Munich. Amongst many exciting challenges, you will:
- Support the development of our Paid Marketing Lead generation strategy working with the key Performance Marketing platforms (Google Ads, Facebook/Instagram, Taboola/Outbrain, LinkedIn and more)
- Collaborate with design and marketing teams to brainstorm, identity, and advance key messages, creatives and landing pages to drive efficient customer acquisition.
- Assist Head of Paid Marketing in planning performance marketing campaigns to capture the company’s target market through audience segmentation, AB testing and conversion rate optimization.
- Work alongside marketing teams to ensure the targets are met and shared in order to design strategies that can be automated and executed at scale.
- Measure, analyze and report performance of paid campaigns to provide recommendations to optimize and grow the acquisition channels.
- Monitor competitor activity across digital platforms
- Research the latest paid marketing tactics and technology to optimize spend and performance
- 4+ Years of experience managing Paid Marketing campaigns with a proven track record of driving ROI and ability to scale budgets.
- Striking analytical mindset and the ability to make data-driven decisions.
- Experience in copywriting and briefing creatives to generate high performing ad content.
- Good knowledge of excel; comfortable in analyzing data sets, formulas and pivot tables
- Excellent organizational, project management, and communication skills with an attention to detail and ability to multitask.
- Ideally worked in a lead generation focused background.
- Fluency in written and spoken English (French, German or Spanish would be a plus).
Send us your CV in English.
Any questions? Get in touch with Christelle today
At Global Savings Group, we want to ensure that all employees can thrive in an inclusive environment. Our employment opportunities are open to every gender, race, religion, age, sexual orientation, ability, place of origin, or socioeconomic status. We remain committed to a culture of diversity, equity and belonging, where all employees are welcomed, respected, connected, and engaged.
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Data limite: 21-11-2024
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