Product Marketing Specialist (d/f/m)

Your responsibilities:

• Establish and grow our product marketing strategy, develop and drive go-to-market plans to ensure successful product launches that address users’ needs.
• Work closely with performance, brand and CRM to drive product adoption and turn product features into acquisition and retention drivers.
• Be the voice of the market and our users by developing in-depth knowledge of the market, competitors, our users and turning them into opportunities.
• Drive user-centric focus across the organisation.
• Develop insights from data-driven analysis to support your decisions and go-to-market plans.
• Establish strong and tangible value propositions of our product and its features and turn them into compelling product and brand narratives.
• Manage complex, cross-functional projects with different stakeholders across product, marketing, brand, design, customer success and research.
• Drive stakeholder alignment and run cross-departmental processes, own communication and drive project team consensus
• Knowledge of experiment design and measuring what matters
Utilise product marketing best practices and emerging trends to strengthen product marketing foundations at Taxfix

Your profile:

• You have a minimum of 3 years of relevant product and/or marketing experience in a high growth, strongly product and performance driven environment.
• You bring experience and success in creating market positionings, ideally for app/software products.
• You have strong project management skills with high attention to detail and quality.
• You are experienced in working in and on the German market.
• You are a talented communicator, both verbally and written.
• You have a data and insight-driven approach and mindset.
• You are fluent in German and have excellent proficiency in English.
Experience in the FinTech market is a plus.

Why Taxfix?

• A chance to do meaningful, people-centric work with an international team of passionate professionals.
• Holistic wellbeing with free mental health coaching sessions and yoga.
• A monthly allowance to spend on an extensive range of services that you can use and rollover as flexibly as you like.
• Employee stock options for all employees—because everyone deserves to benefit from the success they help to create.
• Dedicated relocation and visa support for those that need it.
• 30 annual vacation days and flexible working hours.
• Work from abroad for up to six weeks every year. Just align with your team, and then enjoy your trip.
• Plenty of opportunities to socialise as a team. In addition to internal tech meetups, our international team hosts regular get-togethers—virtually and in person when possible.
• Free tax declaration filing, of course, through the Taxfix app—and internal support for all personal tax-related questions.
• Have a four-legged friend in your life? We’re happy to have dogs join us in the office.
• Plenty of opportunities to socialise as a team. In addition to internal meetups, our international team hosts regular get-togethers—virtually and in person when possible.
• Free tax declaration filing, of course, through the Taxfix app—and internal support for all personal tax-related questions.
• Have a four-legged friend in your life? We’re happy to have dogs join us in the office.

Excited? So are we. Learn more about Team Taxfix on our blog and get a glimpse of our culture below:

At Taxfix, we believe that incredible things happen when you have a wealth of perspectives and experiences. We’re proudly committed to equal employment and development opportunities no matter your gender, race, religion, age, sexual orientation, colour, disability, or place of origin. To help mitigate any potential unconscious biases, we ask that you refrain from including your picture, age, or marital status on your CV. Let your experiences speak for themselves.

Not sure if you meet all the requirements for this role? Please apply anyways. You might bring something special to the team that we hadn’t previously considered.