Senior Brand Planner

☞ Vinted / Kleiderkreisel

見る: 172

更新日: 07-10-2024

場所: Berlin Brandenburg Bremen

カテゴリー: マーケティング/ PR 売上高

業界: Information Technology Services Computer Software Internet

レベル: Associate

ジョブタイプ: Full-time

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仕事内容

Vinted is Europe’s biggest pre-loved fashion marketplace, with 45 million members in 15 countries. We want to make second-hand the first choice worldwide.

A team of over 800 people from Vinted’s offices in Vilnius, Berlin, Prague, Amsterdam, and Utrecht develop and support our platform. We share a unique work culture that’s based on aiming high, taking ownership, co-creating, caring, and growth.

Vinted is committed to building an inclusive workplace where people from all walks of life feel a sense of belonging. We welcome applications from all suitably qualified persons regardless of their race, colour, national origin, citizenship, sex, gender identity, sexual orientation, religion/beliefs, disability or age. We truly believe when we can be fully ourselves, we work better.

In this role you’ll be part of the Brand team at Vinted, focused on representing the consumer in every decision, delivering a consistent, global brand approach, and driving business growth in line with our strategic company vision. At Vinted, we always base bold decisions on numbers, and rely on clear insights to take steps in a new direction.

You will report to a Brand Strategy lead, a new team that is the centre of consumer understanding and insight, creative planning, briefing, positioning, campaign planning, and ownership of an annual brand calendar.

You’ll work across multiple departments to bridge the gap between Vinted’s research, growth, comms and creative teams. We’re looking for someone super smart, who combines analytical, strategic, and creative thinking to ensure that they can hold us to account, and guide us in producing the most effective brand communications.

In This Position, You’ll
  • Utilise a strong understanding of brand and digital content strategy, to create best-in-class creative briefs
  • Ensure all Offline and Online creative hits the brief, and delivers on its objectives
  • Be responsible for planning Vinted’s offline and online advertising content across 15 markets, with a primary focus on digital content
  • In collaboration with the Creative Performance and Research departments, develop Vinted’s approach to consumer insights and strategic briefing, to drive improved creative performance and business growth
  • Create and own a cross-market content calendar across offline and online channels
About You
  • 3-5 years experience working in strategic digital brand planning positions, within an agency or in-house
  • High proficiency in both analytical and creative skills
  • Comfortable distilling large amounts of information into a clear presentation, and making informed decisions to create inspiring creative briefs
  • High standard of conceptual creative assessment and close attention to detail
  • Strong understanding of Performance Marketing and direct-response advertising approach
  • Entrepreneurial mindset and open to challenging, and being challenged, to find the best solution
  • Strong stakeholder management and projects management skills
  • Excellent at communicating in spoken and written English
Work Perks
  • Opportunity to join our stock options programme
  • Learning budget (13.2% from net yearly salary in Vilnius; 10% from gross yearly salary in Berlin)
  • 25 days of holidays for Vilnius, 30 days for Berlin
  • Remote workout classes
  • Mental- and emotional-health support from Mindletic
  • Private health insurance (Vilnius office)
  • A canteen that serves homemade food at friendly (Vilnius office)
  • A daily allowance for ordering lunch (Berlin office)
  • Monthly team-building events
  • A personal budget for shopping on Vinted
  • Work anywhere in the EU for 90 days out of the year
  • Dog-friendly office
We are adopting a hybrid workplace model. This means that you’ll spend Tuesdays and Wednesdays working from the office, and for the remainder of your time, you’ll be able to choose between either working from home or the office.

But from now until at least 1st September, however, we plan to continue working from home. The new model will roll out once the pandemic situation is under control and national workplace restrictions are lifted.

The salary range for this position starts from 3800 EUR gross per month upwards (Vilnius office), depending on level of experience.

If this sounds interesting – you may well be just who we need. Apply and we’ll be in touch.
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締切: 21-11-2024

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