Senior Brand Manager Integrated Health Management

☞ Boehringer Ingelheim

見る: 204

更新日: 07-10-2024

場所: Ingelheim am Rhein Rhineland-Palatinate

カテゴリー: マーケティング/ PR 売上高

業界: Pharmaceutical Manufacturing

レベル: Mid-Senior level

ジョブタイプ: Full-time

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仕事内容

Our CompanyAt Boehringer Ingelheim we develop breakthrough therapies and innovative healthcare solutions in areas of unmet medical need for both humans and animals. As a family owned company, we focus on long-term performance. We believe that, if we have talented and ambitious people who are passionate about innovation, there is no limit to what we can achieve; after all, we started with just 28 people. Now, we are powered by 50,000 employees globally who nurture a diverse, collaborative and inclusive culture.THE POSITIONThe animal health market is a very dynamic market that is strongly influenced by global developments. Especially in the livestock sector, our customers are often faced with difficult decisions, which are often difficult to make due to a lack of information and digitalization. Boehringer Ingelheim has decided to change this and build a digital product portfolio with the newly created IHM (Integrated Health Management) division and partners.Join our agile team and help to make this vision a reality!Tasks & Responsibilities



  • In this role, you are responsible for positioning and portfolio management of the existing and future digital Swine portfolio, achieving the planned global net sales targets.
  • You prepare and share Global Franchise Plans with the Regions and OPUs and you will also be responsible for the global marketing budget of your Brands.
  • With your expertise you develop and execute highly effective product launches,fast market entry and scale-up.
  • Working alongside Regions, OPUS and the IHM team you develop product and platform strategies to strengthen and evolve both UX and product functionality. You will work with product owners to ensure effective prioritization of product pipeline.
  • You know the importance of know-how transfer to facilitate the adoption of new digital products, therefore you initiate this transfer with the Regions and the OPU’s and implement activities for pipeline marketing and marketing.
  • Furthermore, you assess relevant products, new product and pipeline efforts, financially and economically, by constantly monitoring and evaluating the user requirements and market trends.

Requirements



  • Master’s degree in marketing or business. Life sciences, veterinary medicine, animal sciences or equivalent degrees accompanied by proven marketing experience and track records (or vice versa) is a plus
  • Long-term experience and strong background in Marketing/Business. Experience in launching and managing brands for SaaS or within subscription models is highly valued.
  • Leadership skills and ability to teamwork in a global, culturally diverse (virtual) environment and to work efficiently in a matrix organization.
  • Passion for and understanding of the farming technology space. Coupled with a working knowledge of data analysis methods.
  • Happy to work within an ambiguous, fast moving environment that requires both resilience and the ability to problem solve.
  • Excellent communication skills in English. First class communication and presentation skills able to operate professionally and effectively at all levels
  • Excellent rapport building, interpersonal communication skills, networking and relationship management experience
  • Willingness to travel frequently (10-20% of time)

WHY BOEHRINGER INGELHEIM?This is where you can grow, collaborate, innovate and improve lives.We offer challenging work in a respectful and friendly global working environment surrounded by a world of innovation driven mindsets and practices. In addition, learning and development for all employees is key, because your growth is our growth. We also offer a competitive salary, generous amount of vacation time, and numerous benefits towards your wellness & financial health and work-life balance. Plus, an onsite gym (Ingelheim), in-house doctor and best-in-class cafeterias and coffee bars to keep you energized and healthy. To learn more about what benefits could be waiting for you, please visit our Career area .Want to learn more about us? Visit https://www.boehringer-ingelheim.com/Boehringer Ingelheim is an equal opportunity global employer who takes pride in maintaining a diverse and inclusive culture. We embrace diversity of perspectives and strive for an inclusive environment, which benefits our employees, patients and communities. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or national origin.READY TO CONTACT US?Please contact our Recruiting EMEA Team, Tel: +49 (0) 6132 77-173173Not exactly the position you are looking for but have someone else in mind? Share it via the button on the bottom of the page with friends or colleagues who might be interested.JobMarketingPrimary LocationEurope-DE-Rhinland-Palatinate-IngelheimOrganizationDE-Boehringer Ingelheim Vetmedica GmbH (Germany)ScheduleFull-time
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締切: 21-11-2024

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