Internship Corporate Digital Communications - Digital Content & SEO
見る: 152
更新日: 18-10-2024
場所: Düsseldorf North Rhine-Westphalia
カテゴリー: マーケティング/ PR インターンシップ/エントリーレベル
業界: Produktion
ジョブタイプ: Vollzeit, Praktikum
仕事内容
At Henkel, you can make a difference and craft your career. That’s why you own your projects and take full responsibility from an early stage. Our unique brands in markets around the world open up countless opportunities to follow your convictions and explore new paths. If you have an entrepreneurial mindset that allows you to always think out of the box - take the chance and shape the digital future together with us.
YOUR ROLE
- Support of Digital CC team in the roll-out, implementation and steering of global corporate website strategy, driving concepts for updating global information architecture and content structures, leading Search Engine Optimization (SEO) programs and further CC digital marketing measures
- Coordinate content creation and execution for the new page concepts with stakeholders and experts
- Drive consistent improvement in content operations, incl. quality assurance and content reuse and scalability across different channels and countries
- Support in the planning and development of digital activities, incl. SEA campaigns
- Plan and implement social media strategy for global Henkel YouTube channel
- Support CC teams in more than 30 regions and countries for the implementation of global digital CC projects
- Work with measurement framework and set of KPIs, monitoring the progress and extracting insights for further optimization of content strategies
YOUR SKILLS
- Student who has successfully passed first semesters of digital/online marketing, media/communication- related studies
- First experiences in the field of digital marketing are of advantage, particularly with websites and social media
- Fluent English and German language skills written and spoken
- Analytical skills, reliability and good self-organization to handle projects independently
- Creative problem-solving skills and great attention to details
- Availability as of January 2022 for six months
締切: 02-12-2024
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