Customer Marketing Manager
Visualizza: 188
Giorno di aggiornamento: 24-10-2024
Categoria: Marketing / PR I saldi
Industria: Information Technology Services Internet Staffing Recruiting
Posizione: Mid-Senior level
Tipo di lavoro: Full-time
Contenuto del lavoro
Our Customer Experience Team produces materials to create value and the best possible experience for our customers throughout the customer life cycle.As a Customer Marketing Manager you will be owning and independently managing projects that are targeted at conceptualising, planning, and producing a variety of content formats and materials. This role can be based in Chemnitz, Leipzig, Dresden, Berlin, Cologne or Munich.
Your Tasks Will Include
- Strategically plan, set up and oversee the creation and timely implementation of new content formats and material, such as
- New modules for our e-Learning platform
- Customer Newsletters for different global markets
- Video tutorials for technical enablement
- Customer Community Events
- Print material
- Event-based and seasonal campaigns
- and more
- Gather knowledge from experts in the Internal Communications industry and apply them to the Staffbase product and the target audience
- Brainstorm and pitch your own ideas for content formats and material to the Teamlead Customer Experience
- Flag and account for necessary resources (personnel and financial resources) related to your projects
- Collaborate with other teams, such as Marketing and Product Education, to align content strategy across Staffbase
- Degree in business studies, economics, marketing or similar or an equivalent professional education
- Knowledge about pedagogical approaches and best-practices in e-learning
- Experience in creating marketing and product education content for digital products
- Video production experience, design experience, familiarity in working with Adobe Premiere Pro, After Effects and Photoshop
- Excellent written and spoken communication skills in German and English which cater to the needs of the audience
- experience in catering to a complex and diverse customer base, ideally in a B2B SaaS environment, using a portfolio of channels and tools
- You are passionate about your customers’ satisfaction and success
- Strong interpersonal and communication skills
Scadenza: 08-12-2024
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