Lead of CRM (m/f/d)

☞ KWS Group

Ver: 191

Día de actualización: 07-10-2024

Ubicación: Einbeck Lower Saxony

Categoría: Ventas Marketing / PR

Industria: Biotechnology Research Farming

Posición: Mid-Senior level

Tipo de empleo: Full-time

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Contenido de trabajo

KWS SAAT SE & Co. KGaA is looking for a Lead of CRM (m/f/d)for our office in Einbeck, Lower Saxony. The person will be responsible for the development of CRM strategies and concepts as well as the rollout and ongoing improvements of our Salesforce CRM and E-Commerce platforms. The position is unlimitedand in full-time.

Your Tasks:
  • Develop and deliver CRM and E-Commerce strategies resulting in an increase in sales and new customer acquisition.
  • Establish global CRM campaigns, programs, and platforms in the area of sales support, marketing and e-commerce (Webshops).
  • Lead a team of specialists in CRM and e-commerce.
  • Drive CRM best practices across Business Units and markets and derive recommendations for campaigns.
  • Support and educate Busines Unitsand markets in CRM execution.
  • Develop the CRM technology infrastruture together with IT and external development partners.
  • Measure KPIs, prioritize resources, and enable continuous improvements.
  • Create a well educated and experienced global CRM community.
Your Profile:
  • Proven background in CRM and E-Commerce
  • Experience in marketing strategy and CRM campaign development
  • Experience in agile and waterfall project management.
  • Know-how knowledge in Salesforce Commerce Cloud, Sales Cloud, Marketing Cloud is a plus.
  • Ability to act as a bridge between marketing, business and IT departments.
  • Fluent in English; German would be of advantage.
Our Offer:
  • An exceptionally interesting and varied job in an international environment with the opportunity to contribute to innovative ideas
  • Working in an international, highly motivated and dynamic team
  • Flexible working hours with the possibility of mobile working
  • As a family-run company, we live by the values of team spirit, closeness and trust, independence and vision - a culture that is also lived out in practice, e.g. through an open and friendly working atmosphere
  • Freely following the motto: "Make yourself grow!" we promote individual professional and personal development.
  • As a basis, we offer excellent work equipment and sufficient free parking spaces at the location.
  • We create the appropriate framework conditions for you: capital-forming benefits, Christmas and holiday pay, childcare allowance, job wheel.
We look forward to receiving your online application (short cover letter, resume, relevant certificates) via our application system SuccessFactors! Please use the "Apply" function in the online advertisement.
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Plazo: 21-11-2024

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